Why are you a strategist for good?
“There is no shortage of social problems. Most of the time, the solutions are out there. My role is to give those solutions the best chance of doing the most good.”
What good have you done that you’re proudest of?
“I helped raise $6 billion in federal funding for conservation, parks and recreation. I love that all over the country there are places that were protected and people who experienced the outdoors because of work I did.”
What’s your superpower?
“In every job I have ever had, I have always been ‘the idea guy.’ My brain just works like a one-man brainstorm. It gives me an edge when it comes to things like branding, naming, tag lines, messages and creative campaign concepts. Each of those requires me to sift through lots of sand to find the gold.”
California Health Care Foundation
David and Lucile Packard Foundation