Well Made Strategy


Well Made Strategy accelerates the pace of positive change by improving communications and strategy for individuals, organisations and networks who can be forces for good in Africa. Our tools, skills, insights and support will improve your strategy and amplify your impact.

We are a Kenyan business with a broad reach. We help commercial, philanthropic and development organisations harness the power of good communications to design better products, influence policy change, prepare for and anticipate crises, inform the national discourse, build will for social reforms, nudge entire communities towards new norms and identify and influence key individuals. Our team of young change-makers are not just great communicators — they are also experts in law, human rights, urban redevelopment, coaching, empowerment and health.