Our Clients

Proud to Partner With

Wonder partners with social-change leaders ready to disrupt the status quo. Our clients are equally mesmerized by what drives their audience’s behavior and eager to explore where the research takes them. Together, we’ve come to realize that breakthrough strategies require more than filling in the blanks on a Mad-Libs flow chart. Transformative progress on pressing issues comes from uncovering the surprising — and often hidden — motivations that influence audience attitudes. Below is a partial list of clients.

  • Amnesty International
  • Asset Funders Network
  • Astraea Lesbian Foundation for Justice
  • Auburn Theological Seminary
  • Basic Rights Oregon
  • Bay Area Jewish Healing Center
  • The Bill and Melinda Gates Foundation
  • Blue Shield of California Foundation
  • Buck Institute for Education
  • Borealis Philanthropies
  • The California Health Care Foundation
  • California Immigrant Policy Center
  • Campaign for Black Male Achievement
  • The CARESTAR Foundation
  • Caravanserai
  • Casey Family Programs
  • Center for Youth Wellness
  • Christensen Institute
  • Cities United
  • City Colleges of Chicago
  • Climate Policy Initiative
  • Color of Change
  • The Colorado Health Foundation
  • Community Works West
  • Communities for Just Schools Fund
  • Compassion & Choices
  • The David & Lucile Packard Foundation
  • East Bay Center for the Performing Arts
  • East Oakland Building Healthy Communities
  • Economic Security Project
  • The Evelyn & Walter Haas Jr. Fund
  • Fondation Chanel
  • Freedom Network USA
  • Fresh Lifelines for Youth (FLY)
  • Friends of the Mariana Trench
  • Funders’ Collaborative on Youth Organizing
  • Funders Concerned About AIDS
  • GATE
  • Global Philanthropy Project
  • GreatNonprofits
  • HealthConnect One
  • Hagedorn Foundation
  • Horizons Foundation
  • Human Rights Campaign
  • Insight Center for Community Economic Development
  • interACT
  • International Trans Fund
  • The Kresge Foundation
  • Lawyers’ Committee for Civil Rights of the San Francisco Bay Area
  • Marin City Community Services District
  • Mozilla
  • Namati
  • National Employment Law Project
  • National Economic & Social Rights Initiative
  • Nellie Mae Education Foundation
  • New Venture Fund
  • Ocean Visions
  • Open Society Foundations
  • PolicyLink
  • Robert Wood Johnson Foundation
  • Roca
  • The San Francisco LGBT Center
  • Tipping Point Community
  • Transgender Law Center
  • United States of Care
  • Upwardly Global
  • Young Invincibles
  • Youth Radio

Breakthrough Change

CHCF La Clinica

Heartwired to diversify health investment

Everyone needs health care. And everyone should have access to the care they need, regardless of their income, the color of their skin, or the language they speak. Enter the California Health Care Foundation’s Innovation Fund.
Vaccine Confidence Messaging Guide

Building trust, answering questions and inspiring hope in COVID-19 vaccines

A Heartwired messaging guide for people working to advance equitable COVID-19 vaccine uptake.
Ocean Header

Heartwired to Love the Ocean

In 2016, with support from the David and Lucile Packard Foundation, Wonder: Strategies for Good and Goodwin Simon Strategic Research embarked on a broad, three-year audience research project. We saw the opportunity to build a stronger conservation movement that reflects the values, identities, lived experiences, and needs of all people.
Amnesty International Case Study

Amnesty International

Amnesty International has contributed to historic human rights victories, including the release of Nelson Mandela and the end of apartheid in South Africa. Despite their history, the organization was struggling to challenge today’s rising wave of dictators, despots and demonizers.
Kresge Case Study

The Kresge Foundation

Millions of students eligible for financial aid do not fill out the Free Application for Federal Student Aid (FAFSA) – leaving billions of dollars on the table and their potential unfulfilled. The Kresge Foundation asked, could stories help encourage more students to fill out the FAFSA?
Beach Pier Sunset

Compassion & Choices

For 20 years, advocates worked unsuccessfully to provide a legal option for terminally ill people in California with six months or less to live to request life-ending medication. How could they succeed in a state as racially and ethnically diverse as California?