- Amnesty International
- Astraea Lesbian Foundation for Justice
- Auburn Theological Seminary
- Basic Rights Oregon
- Bay Area Jewish Healing Center
- Buck Institute for Education
- Borealis Philanthropies
- Campaign for Black Male Achievement
- Casey Family Programs
- Center for Youth Wellness
- Cities United
- Climate Policy Initiative
- Color of Change
- The Colorado Health Foundation
- Community Housing Partnership
- Community Works West
- Communities for Just Schools Fund
Our Clients
Proud to Partner With
Wonder partners with social-change leaders ready to disrupt the status quo. Our clients are equally mesmerized by what drives their audience’s behavior and eager to explore where the research takes them. Together, we’ve come to realize that breakthrough strategies require more than filling in the blanks on a Mad-Libs flow chart. Transformative progress on pressing issues comes from uncovering the surprising — and often hidden — motivations that influence audience attitudes. Below is a partial list of clients.
- Compassion & Choices
- The David & Lucile Packard Foundation
- East Oakland Building Healthy Communities
- Evelyn & Walter Haas Jr. Fund
- GATE
- Global Philanthropy Project
- GreatNonprofits
- Funders’ Collaborative on Youth Organizing
- HealthConnect One
- Hagedorn Foundation
- Horizons Foundation
- Human Rights Campaign
- Insight Center for Community Economic Development
- interACT
- The Kresge Foundation
- Lawyers’ Committee for Civil Rights of the San Francisco Bay Area
- Marin City Community Services District
- Mozilla
- National Employment Law Project
- National Economic & Social Rights Initiative
- New Venture Fund
- PolicyLink
- Robert Wood Johnson Foundation
- The San Francisco LGBT Center
- San Francisco Unified School District
- Tipping Point Community
- Transgender Law Center
- Upwardly Global
- Youth Radio
Breakthrough Change
Using Heartwired Research to Rebrand Your Organization
For more than 30 years, Community Housing Partnership provided people experiencing homelessness a home combined with support services. Research among their target audiences pointed to the need to align their name and brand story with their brand.
Building trust, answering questions and inspiring hope in COVID-19 vaccines
A Heartwired messaging guide for people working to advance equitable COVID-19 vaccine uptake.
Heartwired to Love the Ocean
In 2016, with support from the David and Lucile Packard Foundation, Wonder: Strategies for Good and Goodwin Simon Strategic Research embarked on a broad, three-year audience research project. We saw the opportunity to build a stronger conservation movement that reflects the values, identities, lived experiences, and needs of all people.
Amnesty International
Amnesty International has contributed to historic human rights victories, including the release of Nelson Mandela and the end of apartheid in South Africa. Despite their history, the organization was struggling to challenge today’s rising wave of dictators, despots and demonizers.
Compassion & Choices
For 20 years, advocates worked unsuccessfully to provide a legal option for terminally ill people in California with six months or less to live to request life-ending medication. How could they succeed in a state as racially and ethnically diverse as California?
The Kresge Foundation
Millions of students eligible for financial aid do not fill out the Free Application for Federal Student Aid (FAFSA) – leaving billions of dollars on the table and their potential unfulfilled. The Kresge Foundation asked, could stories help encourage more students to fill out the FAFSA?