Heartwired Stories: Relationship Therapy for a Divided America
By Robert Pérez & Amy Simon
If America were a couple, it would seem like we are headed for divorce court. It can feel impossible to get a majority of Americans to agree on anything. Recent Pew Research Center polling shows that Americans are intensely divided along partisan lines.
This divide is reflected not just in which political candidates we support, but also across a range of social issues, including our deeply-held attitudes about issues like abortion, gun safety, and climate change.
Is it possible to advance positive and lasting social change in the face of seemingly unmovable audiences and intense political opposition? As research and communications geeks with real-world experience generating change on some of the toughest issues facing our nation, we believe the answer is yes.
This answer lies in telling heartwired stories, which it turns out is like relationship therapy for a divided America.